Great Gulf 40th AnniversaryIdentity Design
40 is the new 30. To mark this impressive milestone for our longstanding client, Community went beyond the expected and made 40 years of Great Gulf history instantly contemporary. More than simply creating a commemorative brochure, we designed a beautiful, high-design piece worthy of the coffee table. Showcasing the people and spaces that have made Great Gulf what it is today, it was the culmination of 40 years of work, and a reminder of their continuing dedication to inspire people to live greatly.
In addition to a bold print campaign, Community also created limited edition posters and unique art installations for Great Gulf’s head office, putting a face to the names of its many employees and the homes they’ve helped to create. Places to live, work and play. Spaces that inspire their occupants to do great things. Creating a more inspiring space that made every employee proud of their achievements and feeling genuinely great about coming to work every day. And looking forward to many great years to come.